NDR Elbphilharmonieorchester App

Norddeutscher Rundfunk

The NDR EO app, developed by Appsfactory, represents the heart of the Mobile First Strategy of the NDR Elbphilharmonie Orchestra - with its innovative implementation, the NDR is setting standards in direct end customer communication and ticket sales. The app offers livestreams, sweepstakes and push-notifications for ticket remainders.

NDR Elbphilharmonieorchester App

Norddeutscher Rundfunk

Task

  • The NDR Elbphilharmonieorchester app is designed to shorten the distance to music and to the orchestra
  • "You can easily get concert tickets, concert recordings and live streams," says Achim Dobschall, head of the NDR music ensembles
  • "We also offer remaining tickets, if we have any available. Additionally, there are always raffles planned."
  • The app is thus at the heart of the orchestra's mobile digitisation strategy

Results

  • Excellent customer ratings: 4.2 stars on iTunes
  • Over 10,000 applications
  • Successful eCommerce ticket sales via the app

AWARDS

UX Design Award 2018

Category

  • Media

Implementation in-house

  • Design
  • Programming
  • QA

Press releases

Task

  • The NDR Elbphilharmonieorchester app is designed to shorten the distance to music and to the orchestra
  • "You can easily get concert tickets, concert recordings and live streams," says Achim Dobschall, head of the NDR music ensembles
  • "We also offer remaining tickets, if we have any available. Additionally, there are always raffles planned."
  • The app is thus at the heart of the orchestra's mobile digitisation strategy

Results

  • Excellent customer ratings: 4.2 stars on iTunes
  • Over 10,000 applications
  • Successful eCommerce ticket sales via the app

Category

  • Media

Implementation in-house

  • Design
  • Programming
  • QA

Press releases